Using web sites should be easy and pleasant, just like a great experience in a shop, hotel, or library.
I believe that the all Web sites can be made lovable – easy, rewarding and pleasurable to use.
Most web sites suck, even ones created by experienced and highly-paid web designers. They’re either hard to navigate, confusing, cryptic, badly organised, badly written, stupid, obscure, rude, over-designed, under-designed, or simply don’t give us what we want.
Too often we are left feeling either stupid, let down, frustrated, or angry. This situation is not okay any more.
These articles look at the web browsing experience
